Pedulla's Wine & Liquor at 375 Hamilton Street in Geneva has the advantage that no chain liquor store can replicate: it sits at the epicenter of one of the most productive wine regions in the eastern United States, and the staff actually knows the winemakers. This is a family-run shop where the employees can tell you which Finger Lakes Riesling to drink tonight and which Cab Franc to cellar for two years, because they have tasted them at the source. Gold in 2024 and Silver in 2025 for Best Liquor/Wine Store reflect that earned expertise.

The selection leans heavily on regional bottles — dry Rieslings, Cab Francs, and small-production wines from Seneca, Keuka, and Cayuga Lake wineries that you will not find at the big-box stores on Route 5/20. But it is not exclusively local; the spirits wall is well-curated and the broader wine selection covers the bases for anyone who wants something from outside the Finger Lakes. If you are visiting the region and want to bring home bottles without spending a full day on the wine trail, Pedulla's is the shortcut — walk in, tell them what you like, and trust the recommendation. For Geneva locals, it is simply the neighborhood liquor store that happens to have extraordinary taste. Call ahead at 315-789-2855 if you are looking for something specific.